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Call tracking

Callibri

Callibri logo on the cover of the review

Callibri presents MultiTracking as call tracking with email tracking, call recording, and speech analytics; its package page also sets visit allowances and replacement-number counts. The practical catch is that the homepage, package page, and crisis-solution page list different MultiTracking prices.

Editorial review based on public sources, without hands-on testing; facts checked on 2026-10-31.

This page contains no partner link to this service.

Logo
Logos are trademarks of their respective owners and shown only to identify the service.
Name
Callibri
Category
Call tracking
Official site
callibri.ru · No link provided
Facts checked

MultiTracking covers calls and email

Callibri’s homepage describes the stated audience and contact routes, while its solutions page lists services, checked 2026-10-31.

  • Category: lead-management platform for marketers, according to Callibri’s homepage.
  • Listed capabilities: call tracking, email tracking, speech analytics, and 8 800/8 804 numbers, according to Callibri’s solutions page.
  • Stated audience: businesses of different sizes and industries, according to Callibri’s homepage.
  • Support routes: phone, chat, or messenger, according to Callibri’s homepage.

Calls, forms, and recorded conversations

Callibri describes MultiTracking as a bundle of call tracking, email tracking, call recording, and speech analytics. The crisis-solution page also lists form tracking, extending the stated scope beyond calls.

The package page says each MultiTracking package includes call tracking, email tracking, call recording and storage, CRM and web analytics integrations, and other listed features. Callibri presents the tools as usable separately or together.

The wider offer includes separate tools: CRM-chat brings together messengers, social networks, and classifieds, with a chatbot for sales outside working hours. Skvoznaya analitika combines website inquiry data with CRM and advertising-platform data.

The diagram shows website inquiries, CRM data, and advertising-platform data combined in analytics.
Callibri describes these data sources as inputs to end-to-end analytics. Built from facts published on callibri.ru; checked 2026-10-31.

MultiTracking prices vary by page

Callibri’s pages give conflicting MultiTracking prices, checked 2026-10-31; the listed figures are reported below without choosing between them.

  • Homepage — 1,950 ₽ — checked 2026-10-31.
  • MultiTracking package page — packages S+, M, and L at 3,150 ₽, 6,750 ₽, and 16,200 ₽ for 30 days — checked 2026-10-31.
  • Crisis-solution page — starting tariff of 1,500 ₽ for 30 days — checked 2026-10-31.

The package page lists licenses for 30, 90, 180, or 360 days, plus a charge for replacement email beyond the package. It also lists paid outgoing SMS and speech analytics packages, and a per-minute charge beyond the included redirect allowance for regional and mobile number packages.

The package page lists bank transfer from a legal entity or bank card from an individual as payment options. On the homepage, CRM-chat is listed at 4,500 ₽ and Skvoznaya analitika at 1,000 ₽; the crisis-solution page gives CRM-chat a starting tariff from 960 ₽ for 30 days.

Project packages set tracking capacity

Callibri’s package page ties each tier to replacement numbers, replacement emails, and daily visits, checked 2026-10-31.

  • S+: 2 replacement numbers, 2 replacement emails, and up to 200 daily visits.
  • M: 5 replacement numbers, 10 replacement emails, and up to 500 daily visits.
  • L: 15 replacement numbers, 30 replacement emails, and up to 1,500 daily visits.

Callibri says one package connects to only one project and cannot be split, while any number of packages can connect to one project. The page groups package numbers as numbers from one city, 8 800/8 804 numbers, or mobile numbers.

The package page says only package S suits static call tracking, and each offline channel requires a separate package. Callibri lists WhatsApp, MAX, and Telegram integrations with Bitrix24 and amoCRM; its help center lists integrations with analytics platforms, messengers, social networks, and CRM systems. The documentation includes API and webhook guides.

The package diagram compares listed replacement numbers, email allowances, and daily visits.
Package fields are reproduced from Callibri's package page. Built from facts published on callibri.ru; checked 2026-10-31.

Check the setup before relying on tracking

Before relying on a tracking setup, ask the provider which number types and countries are supported and how availability varies by location. In general, buyers should also clarify how traffic sources are attributed, how numbers are assigned, and how calls are routed and reported.

Ask what recording retention periods, access controls, export options, and deletion terms apply. For an intended integration, request the supported systems, setup requirements, and the API or webhook functions available for that use.

Before committing to a package, ask which current tariff applies and how excess usage is charged. Get the applicable price and package conditions in writing.

The diagram follows the stated contact and service-connection steps for applicants.
The solutions page says applicants are contacted by phone to register an account and connect the service. Built from facts published on callibri.ru; checked 2026-10-31.

Package rules narrow the setup

Callibri groups package numbers into one city, 8 800/8 804 numbers, or mobile numbers; a package cannot be split between projects. The page allows multiple packages on one project, so clarify how that arrangement works alongside the one-project-per-package rule.

Static call tracking is stated to suit only package S, and offline channels require separate packages. These restrictions affect package selection when a project needs static tracking or more than one offline channel.

SmartSMS has separate eligibility and geography limits: Callibri requires a Russian-registered legal entity, restricts campaigns to subscribers who agreed to receive advertising, and says the service works only for subscribers in Russia. Several practical details are missing; they are listed under What we could not confirm.

Call and email tools share a package

The package page, help center, and Callibri’s descriptions document these areas of coverage, checked 2026-10-31.

  • Callibri says its package includes CRM and web analytics integrations alongside call and email tracking.
  • Callibri’s documentation includes API and webhook guides for implementers to inspect.
  • The help center provides step-by-step instructions and solutions to common problems with Callibri’s services.
  • Callibri’s help page says chat replies arrive within 5 minutes.
  • The package page lists 24/7 support among the included features.

Russian SMS terms shape campaign fit

Callibri’s SmartSMS terms set eligibility around the sender, consent, and subscriber location. A campaign requires a legal entity registered in Russia and may be sent only to subscribers who agreed to receive advertising.

Callibri says SmartSMS works only for subscribers in Russia, and its moderation requirements prohibit campaigns for illegal goods or services. The sender may use its own name after operator approval.

The stated targeting options include site visitors, geolocation, interests, demographics, behavior, and website retargeting. Callibri says managers can help select templates, write ad copy, and launch campaigns; contact is available by chat or phone.

Offers involving restricted products or services can be subject to legal, age, and regional limits; check network, platform, and local rules. This is not legal or financial advice.

Compare call tracking by number model

When comparing call-tracking providers, check supported number types and countries, attribution and routing methods, recording terms, integrations, and API coverage. Also compare per-number pricing, retention policies, and support arrangements. These criteria help clarify whether a provider’s documented setup matches the campaign’s operating requirements.

What we could not confirm

  • Number inventory: supported types, countries, and local availability.
  • Tracking mechanics: attribution, number assignment, routing, and reporting workflow.
  • Recording and data: retention periods, access controls, export, and deletion terms.
  • Integrations: supported systems, setup requirements, and plan-specific API coverage.
  • Billing: billing period, taxes, setup charges, renewals, and applicable MultiTracking tariff.
  • Support: service hours and commitments beyond the stated chat reply claim.

Questions about MultiTracking and SMS

What does MultiTracking include?

Callibri describes MultiTracking as call tracking, email tracking, call recording, and speech analytics. The package page also says packages include recording and storage, plus CRM and web analytics integrations. These are provider descriptions, not independent confirmation of how each function operates in a particular setup.

How do the packages differ?

Callibri’s package page distinguishes S+, M, and L by replacement numbers, replacement emails, and supported daily visits. The listed capacities vary by package, so check the package page for the tier that matches the project’s expected traffic and replacement needs before selecting it.

Can a package allocation be split between projects?

Callibri states that one package connects to only one project and cannot be split. The package page separately says any number of packages can connect to one project. Confirm how Callibri applies those conditions if a project needs multiple packages.

What does the package page list for price and payment?

The package page lists S+, M, and L at 3,150 ₽, 6,750 ₽, and 16,200 ₽ for 30 days, according to Callibri’s pricing page checked 2026-10-31. It lists payment by bank transfer from a legal entity or bank card from an individual. Other Callibri pages give different MultiTracking prices.

What does SmartSMS require for campaign eligibility?

Callibri requires a legal entity registered in Russia and limits campaigns to subscribers who agreed to receive advertising. The provider also says SmartSMS works only for subscribers in Russia. Its moderation requirements prohibit campaigns for illegal goods or services.

Proceed only when package terms fit

Fits if… the project needs the call and email tracking tools Callibri describes and its package capacity and project conditions align with the workflow.

Probably not if… the team needs one clear MultiTracking price before choosing a package; Callibri’s pricing page lists a different starting tariff from its crisis-solution page.

Main risk… committing before resolving which tariff and package terms apply. Confirm the current price and applicable package conditions with Callibri before proceeding.

Sources

These public pages are the basis of the facts above; next to each is the date it was read.

Where the facts on this page come from

Editorial team of Funnel Notebook. Source-based work: each fact comes from a page listed above, read on 2026-10-31 by the Funnel Notebook editors. There was no hands-on testing. The page is updated when the sources change.

Last updated:

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